YETI COOLERS | INTRODUCING BAGS

Yeti Coolers has risen to become an iconic brand through their authentic roots and impeccable positioning. For the release of their new luggage line and their first foray into narrative they assembled a team of top tier creatives to write and produce a campaign that would live up to the legacy they have built. Working alongside Farm League Creative the Après Visuals team traveled via helicopter into the high alpine mountains to capture the powerful imagery seen in the final films.